Print Ads

Advertisers need to communicate their message effectively, with copywriting that distinguishes their products and services from the competition. Ads that work best combine language, graphics, layout and satisfy your client.

Sterling National Bank--Wall St. Journal

Sterling National Bank wanted a print ad campaign that would position them as a financial services resource that truly understood the small business owner's needs.
Print Ad


WIRED NEXTFEST

Every year, WIRED Magazine hosts NextFest, a four-day tech-innovation palooza of gear, gadgets and next level design. In addition to their web site marketing copy, they needed their magazine catalogue to introduce and describe some of their featured innovations including this digitized climbing wall and a virtual trainer.
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JAPANESE NATIONAL TOURISM BOARD — CONDE NAST TRAVLER MAGAZINE

The Japanese National Tourism Board needed Conde Nast Traveler to kick off their “North America Visit Japan” campaign. This advertorial highlighted the extraordinary sights, cultural richness and travel value of visiting this fascination destination.
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WOODBRIDGE WINES — BON APPETIT MAGAZINE

For the fall release of their "Ghost Oak Chardonnay", this Robert Mondavi vineyard needed an advertorial to describe their wine, offer Halloween-party themed tips for food and decor and do it all with a tad of ghoulish charm.
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DOCKERS — WIRED MAGAZINE

Wired magazine, November 2006 launches its 'in-issue store' and Dockers steps up with a no wrinkle innovation. Wired asks me to step up with some copy that won't fold under pressure.
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DYSON — WIRED MAGAZINE

When Wired, the premier magazine for next level technological advances starts an 'in-issue store', clients like Dyson want on board. Their own tech advances in the world of vacuums spawned this cool device — then they needed the copy to sell it.
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TBS — GLAMOUR MAGAZINE

When TBS decided on marketing for its new comedy, “My Boys”, they turned to Glamour magazine for their print ad campaign. Glamour needed copy that reflected the show’s characters in a series of interactive stills.
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CALIFORNIA CLOSETS — BON APPETIT SPECIAL ANNIVERSARY ISSUE

California Closets approached Bon Appetit magazine with a challenge — “position us as more than a company that does closets”. So for the October 2006 issue, the creative director at BA had me work up an advertorial to do just that.
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Westin Hotels and Resorts — Conde Nast Traveler Magazine

For the October 2006 issue of Conde Nast Traveler, Westin Hotels introduced two new additions to their successful line of luxury hotels. My job? Create an advertorial that positioned the properties with an air of excitement and expectation while retaining the look, feel and voice that have made this brand a success.
Print Ad Magazine Cover